Accession to the WTO will not affect the Russian chocolate market

Jul 25 2012 published c news

The Russian chocolate market in 2011 It grew by almost a quarter compared with the 2010 year. Similar rates of market growth seen in previous years.

chocolate market in Russia is little affected by world events, so the crisis, occurred in 2008-2009 years, It did not affect the development of the chocolate market. In 2009 year market growth rate declined slightly to 19%, However, throughout the period they were consistently positive.

Increasing the volume of the market of chocolate in value caused not only by an increase in average consumer prices, but also rising demand for chocolate.

In the structure of consumer spending in rural and urban residents is the leader of "urban" market segment. The total costs of the townspeople make chocolate more 85% nationwide costs. However, this, increasingly, not due to the preferences of urban residents, and with the structure of the population in Russia: the share of the rural population accounts for only 26% number. The regional structure of the Russian market leader is the Central Federal District, which amounted to almost share 30%.

In 2010 and 2011 years the pace of development of the chocolate market increased again in 2011 the market grew by almost a quarter compared with the 2010 year. High growth rates, Evaluation "Express-Obzor", continue in the following 4 of the year.

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